Our Story
In the heart of Melbourne, 2021, Yhone was born out of Creative Director Unshang Hany's vision to challenge the norms and celebrate the freedom of sensuality. Our brand is a sanctuary for the brave souls who dare to express their desires and identities, transcending boundaries and embracing true freedom.
Mission & Vision
Our mission is clear: to promote the enjoyment and freedom of sensuality, making it a celebrated aspect of human expression for all.
Our Philosophy
Yhone is more than just a clothing line; it's a movement that regards the human body as a canvas and the eyes as the beholder. Our collections are a marriage of innovative construction and the natural contours of the body, creating pieces that are not only visually captivating but also a testament to the freedom of sensuality. With every stitch, we strive to express our commitment to this freedom, utilizing creative materials and refined designs to communicate our message.
The Journey
2022: A Year of Challenges
Venturing back to China, Hany introduced Yhone to a culture steeped in tradition. Amidst the backdrop of societal scrutiny, Yhone stood as a beacon of avant-garde fashion, championing the cause of sensuality freedom against the tide of convention. Our resolve only strengthened in the face of adversity, inspiring a community of like-minded individuals who found solace and expression in Yhone's vision.
2023: Together We Stand
The realization dawned that the path to liberating sensuality was one we could not walk alone. Yhone and its community formed an unbreakable bond, supporting each other in our collective quest. Transitioning to an online business model based in Hong Kong, we broadened our horizons, creating a worldwide platform for those aligned with our passion and values.
Our Name
Yhone transcends its origins. It is not merely a name but a symbol of belonging to those who find their voice within our designs. It is a testament to our collective spirit, shared with everyone who seeks freedom in sensuality.
Join Our Movement
We invite artists, designers, and creators who resonate with our cause to collaborate and share their vision. Yhone is your stage, your platform, and your community. Connect with us at creativity@yhone.com and be a part of something transformative.